Ardea Xhema


Ardea is a marketing strategist with experience across digital marketing, content development, and campaign execution for both U.S. and international organizations. She has led projects across multiple industries, including medical education, martech, and nonprofit sectors - driving improvements in audience engagement, lead generation, and overall communication strategy.

Ardea has managed marketing initiatives supporting the launch of AI-driven learning tools and overseeing SEO, blog strategy, and webinar communications. She previously consulted for UNICEF on digital marketing, content strategy and audience engagement across global teams.

In commercial real estate, she supports Hickory’s marketing efforts by strengthening brand presence, improving audience communications, and developing high-impact content across web, social, and event channels. Ardea holds a master’s degree in Marketing, Advertising, and Public Relations.